Marketing Training

Monday Tuesday Wednesday Thursday Friday
Topic Introduction to brand and marketing Building Breakthrough Brands Marketing Mix Media Sustaining Success
Morning Session Discussion and case studies Discussion and Pricing Theory Packaging and Retail marketing discussion Reaching consumers in their world Winning new customers and keeping current customers.
Afternoon Session Breakout session where team works on how to ensure the brand plans are aligned to the company’s overall plans. Team defines the optimal Brand Soul using the SCB Brand Soul Process Breakout session where team works on developing a new or revamped brand identity. Breakout session where team works on an example of place in the brand in action. Breakout session where team works on several types of ways to sustain the success of a brand.

Select your next step!

  • 40 hours

  • 3 CPG Experts

  • Weeklong workshop or marketing training

  • Brand Strategy and Marketing Strategy Booklet

  • Brand Optimization Report

$4,947